A white label status page for one client costs anywhere from $29 a month with the vendor's footer still on it to $284 a month with the footer removed, depending on which tool you pick. For an agency running five or ten client pages the spread is larger: $145 to $1,344 a month for five pages, and $290 to $2,669 for ten, all on monthly billing. Those numbers come from the public pricing pages of Statuspage, Better Stack and Hyperping, which I read on September 13, 2026.
This guide is written for web agencies, DevOps consultancies, hosting companies and managed service providers who want to hand each client a status page that looks like the client's, not like a monitoring vendor's. I run Hyperping, so I have an obvious interest in the result, and I have tried to make the comparison one you could hand to a client without editing.
In this guide:
- What "white label" has to include before you can put a client's name on it
- What Better Stack charges per page, line by line
- What Statuspage charges, and what its pricing page does not list
- What Hyperping Pro and Business include, with the limits
- The total at five and ten pages, same billing cadence on every column
- Where Hyperping is not the cheapest option
- How to set up one page per client on Hyperping
Quick summary
- Better Stack bills the footer removal per page: $250 per page per month on monthly billing, $208 on annual, on top of $15 per additional public page and a $34 responder license. Ten footer-free pages come to $2,669 a month.
- Statuspage bills each page as its own subscription from $29 (Hobby) to $99 (Startup) and $399 (Business). Custom domains are included from Hobby. Its pricing page lists no white label option, and it does no monitoring.
- Hyperping Business is $299 a month ($249 billed annually) for 10 status pages, 10 custom domains, footer removal, emails from your domain, 1000 monitors and 20 seats. Pro at $89 has 3 pages with custom domains but keeps the footer.
- At five and ten pages, Statuspage Hobby is cheaper than Hyperping if the footer, email-only notifications and 250 subscribers per page are acceptable to your clients. Everything with the footer removed is cheaper on Hyperping.
- Above 10 pages Hyperping quotes on request. Do not promise a client a page count that no plan on the three pricing pages lists.
How I compared the three
I opened the three pricing pages on September 13, 2026 and wrote down the monthly price of every line an agency needs for one client page: the page itself, a custom domain, the removal of the vendor's footer, and subscriber notifications. I then multiplied by five and by ten, keeping monthly billing on every column, and added the annual figures separately where a vendor publishes them. I did not include lines a client page does not need, such as log ingestion on Better Stack or private pages on Statuspage. Where a pricing page does not list a feature, I say so rather than guess. Vendors change prices, so check the three pages before you send a proposal.
What white label has to include
From the client's point of view, a status page is theirs when five things are true. It lives on their domain, status.client.com, with a valid certificate. It shows their logo, colors and font. It has no "Powered by" footer pointing at a vendor they did not choose. Its subscribers only hear about that client's incidents, ideally from an email address on the client's domain. And when the client's own staff log in, they see only their page, not your other clients.
Most tools cover the first two on every plan. The footer, the email domain and the access separation are where pricing pages diverge, and they are the lines this guide adds up.
What Better Stack charges for white label pages
Better Stack sells status pages as add-ons on top of its Uptime product. The lines that matter for an agency, as read on betterstack.com/pricing on September 13, 2026:
| Line | Monthly billing | Annual billing |
|---|---|---|
| Responder license (paid entry point) | $34 | $29 |
| Status page included | 1 | 1 |
| Additional public status page | $15 per page | $12 per page |
| White label, removing the "Powered by Better Stack" footer | $250 per page | $208 per page |
| Send emails from your own domain | $250 per page | $208 per page |
| Custom sub-domain | included | included |
| Subscribers | 1,000 included, then $40 per 1,000 | same |
The footer removal is the line that decides the bill. One client page with the footer gone is $34 plus $250, or $284 a month. Each further client adds $15 for the page and $250 for the footer, so $265 per additional client. If the client also wants notification emails sent from their own domain, that is another $250 per page.
What I like: the custom sub-domain is included, and the monitoring behind the page is good, with 30-second checks and screenshots of errors. Considerations: a per-page white label fee of this size means the status page line alone will usually exceed what a small agency charges the client for the whole care plan.
What Statuspage charges
Statuspage, the Atlassian product, prices public pages in four tiers, as read on atlassian.com/software/statuspage/pricing on the same day. Each page you create is its own subscription.
| Plan | Per page, per month | Subscribers | Notifications | Customization |
|---|---|---|---|---|
| Free | $0 | 100 | Email, Slack, Teams | Basic |
| Hobby | $29 | 250 | Email, Slack, Teams | Basic, custom domain |
| Startup | $99 | 1,000 | Email, SMS, webhook | Custom CSS, custom domain |
| Business | $399 | 5,000 | Email, SMS, webhook | Custom CSS, HTML, JS |
Two things stood out. First, the pricing page lists no white label or "remove branding" line on any tier, so I cannot quote a footer-free price the way I can for Better Stack. Second, yearly billing exists but, in the page's own words, requires a signed order form, so there is no published annual discount to compare.
What I like: a custom domain from $29 is a low floor, and the incident workflow is well known to clients who have used other Atlassian tools. Considerations: Statuspage does not monitor anything, so every outage is published by hand or through an integration with a separate monitoring tool that you also pay for, and Hobby's email-only notifications with a 250-subscriber cap run out quickly for a client with a real user base.
What Hyperping charges
Hyperping bundles the status pages with the monitoring behind them. The relevant plans, from hyperping.com/pricing:
| Plan | Monthly billing | Annual billing | Status pages | Custom domains | Footer removal | Emails from your domain | Seats |
|---|---|---|---|---|---|---|---|
| Essentials | $29 | $24 | 1 | 1 | No | No | 2, then $7 |
| Pro | $89 | $74 | 3 | 3 | No | No | 8, then $9 |
| Business | $299 | $249 | 10 | 10 | Yes | Yes | 20, then $12 |
Business also includes 1000 monitors with 20-second checks, on-call schedules, escalation policies and no subscriber cap per page. Pro is the option for an agency that accepts the small "Powered by Hyperping" footer on three client pages.
The limits to state plainly: Business tops out at 10 pages and 10 custom domains. An agency with 14 clients does not get 14 pages on Business; it asks for a quote. Extra seats for client contacts are $12 a month each on Business, which is the line most likely to grow if you invite two or three people per client.
The cost at five and ten white label pages
Monthly billing on every column, USD, prices read on September 13, 2026. "White label" here means the vendor footer removed where the vendor sells that option.
| 5 pages | 10 pages | What is included | |
|---|---|---|---|
| Better Stack, footer removed | $1,344 | $2,669 | 1 responder, additional public pages at $15, footer removal at $250 per page. Monitoring included. |
| Statuspage Hobby | $145 | $290 | Custom domain, email-only notifications, 250 subscribers per page. Footer stays. No monitoring. |
| Statuspage Startup | $495 | $990 | Adds SMS and webhook notifications, custom CSS, 1,000 subscribers. Footer stays. No monitoring. |
| Hyperping Business | $299 | $299 | 10 pages, 10 domains, footer removed, emails from your domain, 1000 monitors, 20 seats. |
On annual billing, Better Stack comes to $1,117 for five pages and $2,217 for ten, against $249 for Hyperping Business. Statuspage publishes no annual rate.
The Better Stack arithmetic, so you can check it: five pages is $34 + 4 × $15 + 5 × $250 = $1,344. Ten pages is $34 + 9 × $15 + 10 × $250 = $2,669. Sending emails from each client's domain would add another $1,250 or $2,500.
Where Hyperping is not the cheapest
If your clients do not mind the Statuspage footer, are fine with email-only notifications, and will never pass 250 subscribers on a page, Statuspage Hobby is the cheapest of the three at both five and ten pages, by $154 and $9 a month respectively. That is a real scenario for small brochure sites with a handful of stakeholders.
The comparison changes as soon as one of three things is true: a client wants the footer gone, a client has more than 250 people who want incident emails, or you want the page to change state when a check fails instead of when someone remembers to log in. At that point the Statuspage total either climbs to Startup ($495 or $990) plus a separate monitoring tool, or the requirement cannot be met from the pricing page at all.
Better Stack is the most expensive route to a footer-free page at every page count I tried. Its case is the agency that also needs Better Stack's log management or error tracking for the same clients and wants everything on one invoice.
How to use Hyperping for white label client status pages
The setup below takes about an hour for the first client and less for the next ones. It matches the status pages for agencies page, which shows three client pages running from one account.
1. Create one project per client
Projects are Hyperping's separation unit. Create a project named after the client; monitors, the status page, incidents and invited teammates all live inside it. A client contact invited to their project sees nothing from your other projects.
2. Add the client's monitors
In the client's project, create the HTTP, API, SSL and DNS checks for their services. Group them the way the client describes their product, because the page components will mirror those names. Business includes 1000 monitors across all projects with 20-second checks from 18 regions.
3. Build or import the status page
Start from a template, or paste the client's existing Statuspage, Instatus or Statuspal URL into the builder to recreate the components and their current status. Link each component to the monitor behind it, upload the client's logo and dark-mode logo, set the accent color and font.
4. Turn on white label and the custom domain
In the page settings, hide the "Powered by Hyperping" footer and enable emails from your own domain, both Business features. Add the custom domain, status.client.com, create the DNS record the settings screen gives you, and wait for the certificate. Until then the page is reachable on its hyperping.app address.
5. Invite the client and open subscriptions
Invite the client's contacts to their project only. Enable the subscribe button so their users can sign up for email, Slack or Teams updates, and add any existing subscriber list by hand or through the Subscribers API. From here, an incident on this page only reaches this page's subscribers.
Which tool to choose
Choose Statuspage Hobby if your clients accept the footer and email-only notifications, you already monitor their sites elsewhere, and price per page is the only criterion.
Choose Better Stack if the same clients also need its log management or error tracking and you would rather pay the per-page white label fee than run a second vendor.
Choose Hyperping Business if you want up to ten client pages with the footer gone, each on its own domain with its own subscribers, and real checks behind every component, for one flat $299 a month. Above ten pages, talk to us with your page count and we will quote it.
FAQ
How much does a white label status page cost per client? ▼
On Better Stack, removing the footer costs $250 per page per month on monthly billing ($208 annual), plus $15 for each additional public page. On Statuspage, each page is its own subscription from $29 per month and no white label option is listed. On Hyperping, the Business plan at $299 per month includes 10 white label pages, so about $30 per client at full use.
Can an agency run several client status pages from one account? ▼
Yes. Hyperping Pro includes 3 status pages and Business includes 10, each with its own custom domain and subscriber list. Each client sits in a separate project, so client contacts invited to their project do not see the agency's other clients. Above 10 pages, Hyperping quotes on request.
Does Statuspage offer white label pages? ▼
The Statuspage pricing page read on September 13, 2026 lists custom domains from the Hobby plan and custom CSS from Startup, but no white label or branding removal option. Each page is billed as a separate subscription, from $29 per month for Hobby to $99 for Startup.
Is Hyperping always cheaper than Statuspage for agencies? ▼
No. If your clients accept the Statuspage footer, email-only notifications and 250 subscribers per page, Statuspage Hobby costs $145 for five pages and $290 for ten, below Hyperping Business at $299. Hyperping is cheaper as soon as you need the footer gone, more than 250 subscribers per page, or monitoring behind the page.
What does white label actually include on Hyperping? ▼
On the Business plan: the Powered by Hyperping footer is removed, subscriber emails are sent from your own domain, and every page carries the client's logo, favicon, colors and font on a custom domain with HTTPS. Visual branding and custom domains are available on all paid plans; footer removal and custom email domains are Business only.
